Selected project · Strategy · Web design · Copy
Prádelna
Making a regional B2B laundry service look as reliable online as the service already was.

01 — Problem
A trusted regional service with a website that did not show it.
The business already had a strong reputation and long-term clients, but its website did not communicate the same level of reliability. Potential clients needed a faster way to understand the service and find the right contact.

02 — Solution
Make the offer clear from the first screen.
The new structure puts the service, audience and contact path first. Direct language, stronger hierarchy and regional photography give the company a more confident presence without making the website feel promotional.
03 — Challenge
Four audiences, one clear system.
Hotels, guesthouses, gastronomy businesses and cottages need different information. The challenge was to give each audience a focused route while keeping the overall navigation and visual language consistent.
04 — Summary
A clearer digital presence for an already reliable business.
The finished website explains the offer sooner, gives every client group a direct route and reflects the practical confidence of the service itself.

05
Other projects
06 — Contact